This job ad has been posted over 30 days ago...
28
applicants
Head of Digital Marketing
at Mahindra 2 Wheelers in Mumbai, India
Mahindra Two Wheelers needs a STAR for this critical position. The candidate will be passionate about our customers, curious about what drives them and creative in dreaming up acquisition and engagement programs to keep them happily engaged. You are multi-screened, have a pulse on what's new in the competitive landscape and feel compelled to share that information with your colleagues. You inspire others with your vision, believe that hard work pays off but also know when to kick back and enjoy the moment. If you are a rock star with the experience to prove it, we want to hear from you.
JOB DESCRIPTION:
Responsibility: Develop and implement an effective 360 deg. digital presence strategy across all digital platforms – Web, Mobile, Display etc.
• Overall Plans: Work with Head of Marketing to develop annual Online Marketing plans & goals and interface with executives in key areas to execute including; marketing, sales, customer care & network management.
• Extend and amplify our brand’s positioning, campaigns, programs & properties on digital media. Build & execute digital media campaigns and activities
• Marketing experience with social platforms; Facebook, Twitter and YouTube, leveraging ideas and proven tactics to help grow our presence on them, build & manage our community sites.
• Drive brand reputation and shape `positive’ opinion in the digital world. Lead effective media planning & buying in the digital space
• Research, develop and implement a CRM strategy, customer response and digital integration iin product development.
• Build understanding on emerging consumer and technology trends in the digital world.
• Track and evaluate competitive activity in the digital space.
• Appoint, inspire and build capability of digital agency partners. Monitor and evaluate their performance.
What you need to have:
•
-8-10 years experience in Online Marketing including Email, CRM & Voice.
-Proven success building online acquisition & engagement marketing programs and successfully implementing them.
-Not afraid to roll-up your sleeves and do what needs to be done.
-Spirit and diplomacy to accomplish visions outside of the status quo in a complex environment.
-Excellent written and verbal communication skills.
-Graduation from good college. (MBA degree will be highly preferred.)
JOB DESCRIPTION:
Responsibility: Develop and implement an effective 360 deg. digital presence strategy across all digital platforms – Web, Mobile, Display etc.
• Overall Plans: Work with Head of Marketing to develop annual Online Marketing plans & goals and interface with executives in key areas to execute including; marketing, sales, customer care & network management.
• Extend and amplify our brand’s positioning, campaigns, programs & properties on digital media. Build & execute digital media campaigns and activities
• Marketing experience with social platforms; Facebook, Twitter and YouTube, leveraging ideas and proven tactics to help grow our presence on them, build & manage our community sites.
• Drive brand reputation and shape `positive’ opinion in the digital world. Lead effective media planning & buying in the digital space
• Research, develop and implement a CRM strategy, customer response and digital integration iin product development.
• Build understanding on emerging consumer and technology trends in the digital world.
• Track and evaluate competitive activity in the digital space.
• Appoint, inspire and build capability of digital agency partners. Monitor and evaluate their performance.
What you need to have:
•
-8-10 years experience in Online Marketing including Email, CRM & Voice.
-Proven success building online acquisition & engagement marketing programs and successfully implementing them.
-Not afraid to roll-up your sleeves and do what needs to be done.
-Spirit and diplomacy to accomplish visions outside of the status quo in a complex environment.
-Excellent written and verbal communication skills.
-Graduation from good college. (MBA degree will be highly preferred.)
Published at 05 Sep
Viewed: 1308 times
Viewed: 1308 times