applicants

• Develop, implement, and optimize search marketing strategies and initiatives to drive customer acquisitions through PPC and/or SEO.
• Develop & optimize sites and landing pages using A/B and other testing methodologies
• Expert knowledge & experience of working across different search engine platforms – Google, Yahoo & MSN.
• Excellent with keyword analysis & optimization
• Conduct in-depth performance analysis across key metrics to recommend and execute enhancements in SEM campaigns.
• Identify trends and opportunities for growth
• Identify initiatives & develop SEM strategies to target potential advertisers
• Create SEM proposals, presentations and best practices for prospective clients
• Act as a primary point of contact for existing clients & vendors
• Mentor & train new associates